Even the established technology and market research company Forrester seems to have the Apple rumor virus now. The VP for Devices, Media, & Marketing, Josh Bernoff published an article speculating on a set-top-box that Apple is about to release:
Video is certain to be central to Apple’s pitch at the Macworld Conference and Expo this year. But don’t look for an Apple set-top box just yet. Later this year, Apple will create a new set-top device (call it AppleVision) that brings the Internet and video downloads to the TV set, shaking up the device world and further exploding video distribution.
How cool is this: even big company hot shots are joining the gossip sites now.