Posted by: Apple Inside | January 30, 2006

E-less naming

Today another product joined the e-less naming zone, I’ve been trying to explain this new naming convention for (mostly) web 2.0 stuff and have so far been unsuccesful. The best thing I could come up with is that it’s web 2.0 slang. Anybody else got a suggestion?



  1. It seems as though it was a good way to communicate a product or service when it was original i.e. Flickr. However as more of these sites use the no ‘e’ rule it becomes less special. I would try and explain it as being a naming gimmick. I guess all web 2.0 products/services have some sort of naming gimick as most original words already are taken. That’s how we came up with the name Seekum.


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